Texaco
Working alongside ad agency HHCL, FAT developed a new concept for Texaco garage shops. Instead of attempting to create a mini-supermarket, the concept involved a direct approach to the interior that reflected the needs of the driver. Snacks were labelled 'Starving?', flowers as 'Late?', newspapers as 'Bored?' etc. The interior was closer to a real garage with large graphic signage and points of sale that were simple and robust. A black and white painted floor connected the interior with the garage forecourt.
New York
Corralejo
Perth
Marrakesh
Agadir
Hersonissos (Crete)
Kokkini Hani
Cardeston
El Aggada
Ayia Napa
Puerto del Carmen (Lanzarote)
Kalutara
Puerto Morelos
Ocho Rios
Legian (Bali)
Birmingham
Kirknewton (Lothian)
Towcester
Saint Helier
Torba